LOCAL MENTAL HEALTH AND DISABILITY AUTHORITY REBRAND HEADLINES BOLD INITIATIVES
WACO, TX – New name, with the same promise of accessible, caring, and responsive behavioral health and disability and rehabilitative support services, takes a bold new step with an even bolder rebrand: Heart of Texas Behavioral Health Network.
The new name follows 53-years of operating as the Heart of Texas Region MHMR Center (HOTRMHMR). It will now be the "Heart of Texas Behavioral Health Network, formerly known as HOTRMHMR." The name was chosen after several months of input from staff and stakeholders across the region of Bosque, Falls, Freestone, Hill, Limestone, and McLennan counties. The Network is working with an advertising firm to finalize a logo in the future.
The new name also follows several cutting-edge developments over the last 24 months—most notably earning Texas Certified Community Behavioral Health Clinic (CCBHC) status in February 2021 and initiating the design and fundraising for a new crisis facility in south Waco. The new Crisis Hub construction project is estimated to be a 9.7-million-dollar project, with groundbreaking slated for February 2022. Conceptualized by the Behavioral Health Leadership Team, the new facility will better centralize the Network's long-term and short-term crisis services.
Along with these new advances, the Network was also recently reorganized by Executive Director Daniel Thompson to be more streamlined and efficient as the agency moves forwards as a new CCBHC provider. Notable changes include:
The rebrand and staff adjustments take effect immediately so that the Network can effectively and efficiently deliver accessible, caring, and responsive support services to the people of our region of Bosque, Falls, Freestone, Hill, Limestone, and McLennan counties.
Vince Erickson, Director of Public Information and
Cell: (254) 265-2030
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